Catalog Management and Optimization

Improve your brand’s approach to digital merchandising with our catalog management services. We’ll inventory and organize your digital assets in a fashion that makes navigating and updating them a breeze. We enrich your core product details with additional data and editorial perspectives – with patterns, familiar colors, and data that boosts the product’s relevance. Our team will also create images with a uniform orientation (background, product placement), all delivered in file sizes and formats that fulfill requirements of a fast loading website – and/or marketplace.

Emerging and enterprise retailers face specific challenges in managing their digital catalog assets and scaling across marketplaces. These challenges range from the lowest level – getting products launched and live on a website with pertinent options (size, color, etc.) to digital asset management and syndication of optimized assets built to perform across each and every destination. Some brands are able to function from an ecommerce platform’s native system, while others may have specific requirements that dictate the addition of a digital asset management (DAM) or product information management (PIM) platform. The Atelier team is skilled in managing all aspects of product catalogs of varying complexity.